Dale Conour

Experience Strategy Lead at Verndale

Dale Conour is an experienced marketing and brand strategist with a robust background in driving business growth and enhancing client experiences across various organizations. Currently serving as Experience Strategy Lead at Verndale since April 2023, Dale previously operated as an Independent Brand Consultant, where impactful strategies led to significant revenue increases and cost reductions for clients, including digital transformations for Wells Fargo. Notable roles include Principal Brand Strategist at frog and Senior Strategist at John McNeil Studio, where contributions included advising Amazon and enhancing client retention through market insight. As Head of Strategy at Dial House, Dale focused on innovative marketing research for clients like Audi. Earlier experience includes media specialist roles that involved editorial leadership and content design, collectively demonstrating a commitment to effective brand strategy and customer engagement.

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