Shub Sengupta

Engineering Manager, Idea Labs (innovation + Ai) at Vidyard

Shub Sengupta is an experienced professional in the technology and digital marketing sectors, currently serving as a Mentor at Laurier StartUp Lab and as Engineering Manager for the Innovation + AI team at Vidyard, where leadership of a team of approximately 12 focuses on developing next-generation video solutions for businesses. Prior roles include Product Lead for the Digital Learning Lab at Pathways to Education Canada, overseeing the product development of an online platform, and Product Manager for Vidyard Free, where Shub played a key role in launching the company's first freemium offering. Shub's extensive background includes co-founding Vidhub, serving as a Partner at Evergreen Digital Marketing Inc., and various roles in web development and digital media production since 2010. Academic qualifications include an Honours Bachelor of Arts in Communication and Media Studies from Wilfrid Laurier University and training in online strategy from Queen's University.

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