Megan Leader has an extensive work experience in brand and content strategy. Megan currently serves as the Director of Brand and Content at Virtru, where they lead a team responsible for web, design, content creation, social media, and marketing project management. Prior to this, Megan was the Senior Content Marketing Manager at Virtru, where they created and executed content, communications, and messaging strategies for technology leaders.
Before joining Virtru, Megan held various roles at Airlines Reporting Corporation (ARC), including Manager of Content Strategy and Senior Brand & Content Strategist. At ARC, they established content goals, standards, and processes to amplify the corporate brand and messaging strategy. Megan also worked closely with leadership to ensure effective communication of key strategic initiatives and produced compelling and informative content.
Megan's previous experience includes positions at Northstar Travel Group, where they served as a Managing Editor, Associate Editor, and Assistant Editor. In these roles, they led editorial teams, managed content strategy and style, and cultivated a community of writers and editors.
Megan's career started at Apple Retail, where they worked as a Specialist, communicating with customers, demonstrating technology applications, and addressing customer service needs. Megan also has experience as a Development Assistant at the United Arts Council of Greater Greensboro and as an Editor and Writer at IMB Connecting, where they composed articles, interviews, and multimedia projects.
Overall, Megan Leader brings a wealth of experience in brand and content strategy, content development, communications, and team leadership.
Megan Leader graduated from the University of North Carolina at Chapel Hill in 2009 with a Bachelor's degree in Journalism and Mass Communication.
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