Kristen Siebert

Kristen Siebert is a seasoned professional with extensive experience in strategic development and market management within the eye care and eyewear industry. Currently serving as Sr. Director of Premier Strategy & Market Development at VSP Global since May 2015, Kristen Siebert sets the strategic direction for network programs, focusing on enhancing the private practice network's health and revenue. Prior roles include Operations Manager in Business Development at VSP Global, where Kristen Siebert devised collaborative sales strategies, and Senior Market Manager at VSP Vision Care, where Kristen Siebert led the development of the VSP Global Premier program. Additionally, Kristen Siebert founded Écu Advisory Services to address risk management needs for small businesses and previously managed risk at the California Dental Association and TDIC. Kristen Siebert holds a degree from California State University-Sacramento.