Rashmi Narendra

Rashmi Narendra is a seasoned entrepreneur and brand strategist with extensive experience in the fashion and marketing sectors. As the founder of Cardinal Mode since 2017 and Have A Nice Day from 2020 to 2022, Rashmi has demonstrated a commitment to innovative design and brand management. Currently, Rashmi serves as a partner at Vital Branding, a New York-based firm specializing in brand management and digital marketing for startups and medium-sized enterprises. Previous roles include founding Maison de Malige, a heritage-inspired jewelry line, and holding managerial positions at ARVIND MILLS and Indian Designs Exports, focusing on design, product development, and brand identity for notable clientele. Rashmi holds a degree in Brand Management from the Fashion Institute of Technology and a Bachelor of Design in Fashion/Apparel Design from the National Institute of Fashion Technology in India.