Gina McAllister

Senior Account Director at VIVO Agency

Gina McAllister is an accomplished Senior Account Director with extensive experience in digital marketing and client relationship management. Currently at VIVO Agency since March 2023, Gina previously held similar positions at Fathom from February 2021 to March 2023, where responsibilities included deep engagement in client businesses and fostering collaboration within marketing teams. Prior roles as Account Director at Linkmedia 360 and Fathom Marketing showcased a strong track record in enhancing client satisfaction, managing impactful marketing campaigns, and leading teams. Gina's early career included project management at Hitchcock Fleming & Associates and academic roles at Kent State University and UNC Charlotte. Gina holds a Bachelor of Science in Communication/Public Relations and Environmental Science from Slippery Rock University and a Master of Arts in Public Relations from Kent State University.

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