Debora Ribeiro

Debora Ribeiro is a seasoned professional in e-commerce and digital marketing, currently serving as the CRO Lead at Samsung Electronics since August 2021, where a focus is placed on conversion optimization and user experience. Previous roles include E-commerce Manager at FAB BEAUTY BAR and Teknikmagasinet, Digital Sales Manager at Logic IT, and Optimization Manager at Ticket Privatresor, highlighting a strong track record in improving online sales and web performance. Debora has also held significant positions at Nestlé Nespresso and Villeroy & Boch Gustavsberg, emphasizing expertise in e-commerce strategy, web analytics, and digital marketing communications. Debora holds an MBA in Entrepreneurship & International Marketing from Kalmar University and a Bachelor's degree in Marketing from ESPM Escola Superior de Propaganda e Marketing.