Alejandro Colin

Alejandro Colin is an experienced professional in sales, marketing, and e-commerce with a robust background in various leadership roles. Currently serving as VP of Sales for New Business and VP of Sales for Retail at VTEX, Alejandro previously directed operations at Retail, Sales & Consulting Group and held multiple senior positions at Corporativo Price Shoes and Grupo Netshoes, including Purchasing Director and Commercial Head & Co-founder of Netshoes México. Alejandro's early career included roles as an International Senior Buyer at Liverpool, specializing in shoes and apparel. Alejandro's educational qualifications include a program in Scaling a Business from Wharton Executive Education and a degree in Digital Transformation from the Massachusetts Institute of Technology.