James Baston - Pitt

James Baston - Pitt is an experienced professional in sales and growth with a demonstrated track record in the technology and identity verification sectors. Currently serving as an Advisor at Warden AI since January 2024 and as the Director of Growth for Alloy across UK, EMEA, and APAC since January 2023, James has previously held leadership roles including VP of Growth at Sequence, where contributions were made to one of a16z's largest seed investments in Europe. As VP of Sales at Onfido from April 2015 to April 2022, James played a pivotal role in scaling operations from 25 employees to 600 and increasing annual recurring revenue to $120 million. Early career roles include various positions at Red Gate Software, team leadership during the London 2012 Olympics, and sales management in several startups.