Jeffery Kissinger

Jeffery Kissinger is a seasoned marketing executive with extensive experience in data-driven strategies for media and entertainment. Currently serving as Group Vice President of Marketing Science at Warner Bros. Discovery since May 2021, Jeffery leads a team focused on global subscriber acquisition through data and analytics. Previously, at Discovery Inc, Jeffery was Vice President of Media Science, where the Media Science team was architected and built to enhance marketing effectiveness. Jeffery held various leadership roles at Scripps Networks Interactive, including Vice President of Marketing and Data Strategy, where foundational data-led strategies were implemented. Earlier career highlights include senior marketing positions at CNN, the Military Channel, and local television stations, showcasing a strong history of driving audience engagement and content monetization through innovative marketing approaches. Jeffery holds a Bachelor of Arts in Radio/Television/Film from Indiana State University.