Simon Lillistone Oly

Simon Lillistone OLY is a seasoned professional in the sports industry with extensive experience in event management and marketing. Currently serving as the Head of Cycling Events at Warner Bros. Discovery Sports, Simon oversees the delivery of the UCI Mountainbike World Cup. Simon is also the Director of Fortitude Sports Consulting Ltd, a consultancy supporting various sports stakeholders since its establishment following the successful cycling competitions at the London 2012 Games. Previous roles include Major Events - Sport Technical Lead at British Cycling, where Simon managed high-profile events, and Director at Madison Sports Group, overseeing operations of the Six Day Series. Simon's career also includes significant contributions to the London 2012 Olympic and Paralympic Games as Cycling Manager and marketing leadership at British Cycling. Simon holds a BSc (Hons) in Sports Science from Crewe and Alsager College.