Shikha Bhardwaj

Shikha Bhardwaj currently serves as a Marketing Manager at Warner Music Group since June 2024, following a diverse career in content strategy and marketing roles across prominent companies. At Tata Play Ltd, from November 2021 to June 2024, Shikha managed the Interactive Content Channels portfolio, driving content acquisition and promotional strategies for a variety of genres on TV and OTT platforms. Prior to this, Shikha contributed to the launch and marketing of major non-fiction shows at Sony Pictures Networks India and executed brand campaigns at Zee Entertainment Enterprises Limited. Early career experience includes a role as a Senior Systems Engineer at Infosys and internships at Amul and Jaypee Greens. Shikha holds a PGDM-C in Marketing Communications, Media & Entertainment Management from MICA and a Bachelor of Technology in Civil Engineering from Uttar Pradesh Technical University.