Bradley B.

Creative Director, Print & Digital at Waterworks

Bradley B. has over 10 years of experience in creative direction and art direction roles. Bradley has worked for various companies, including Waterworks, Nordstrom, Gilt.com, and Tracy Paul & Company.

At Waterworks, Bradley served as the Creative Director, overseeing all brand creative for print and digital platforms. Bradley established creative guidelines and collaborated with technology and product development teams to shape visual design language.

During their time at Nordstrom, Bradley worked as a Creative Director/Strategist for brand marketing. Bradley led in-house creative teams and provided creative direction for brand marketing initiatives. Bradley also collaborated with multi-channel strategic teams and agency partners to align the in-store and online brand experience.

At Gilt.com, Bradley held multiple roles, including Creative Director and Senior Art Director. As Creative Director, they oversaw creative for various businesses, including Men's, Women's, Home, and Kids. Bradley also led large-scale marketing campaigns and established strategic brand partnerships. As Senior Art Director, they focused on evolving and creating e-commerce products and introduced new shopping formats.

Earlier in their career, Bradley worked as an Art Director at Tracy Paul & Company, where they led the Creative Services Department and provided concept development, brand consulting, and photographic direction for clients.

Overall, Bradley B. has demonstrated expertise in creative direction, brand marketing, and art direction, with a strong focus on aligning brand identity and strategic goals.

Bradley B's education history includes studying at the Maryland Institute College of Art, where they obtained a Bachelor of Arts degree in Fine Art & Design. Additionally, they attended the Southeast Center of Photographic Technology, where they earned an Associate of Arts and Sciences degree in Fine/Studio Arts, General. However, the specific years of attendance for both institutions are not provided.

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