Iñigo Ulibarri Fernandez

Iñigo Ulibarri Fernandez has a variety of work experience in marketing, research, and education. Iñigo'smost recent role was as the Market insights & Customer experience Manager and member of the board at We are testers, a position they held since October 2017. Prior to that, they worked as a Professor at Universidad del País Vasco - Euskal Herriko Unibertsitatea from 2012 to 2019, teaching in the Master Experto Universitario en Internacionalización en el ámbito empresarial and the Master de Marketing y Dirección Comercial programs. Iñigo also worked as a Consultant and Trainer in Marketing and Market Research as a freelancer from 2012 to 2013 and again from 2016 to 2017. From 2013 to 2016, they were a Senior Research Executive at QUOR SL. Iñigo also served as the Technical Director at Append Investigación de Mercados from 2004 to 2012, where they led a team of 5 technicians and worked as a senior market research and marketing consultant. In addition to their industry experience, they have taught in various academic institutions, including ESDEN Business School from 2008 to 2009, CECO Centro de estudios economicos y comerciales from 2007 to 2008, and ESDEN Business School again from 2011 to 2012.

Iñigo Ulibarri Fernandez completed their Licenciado en Sociología degree with a specialization in Empresa y Trabajo from Universidad del País Vasco/Euskal Herriko Unibertsitatea, from 1999 to 2003. Iñigo pursued further studies at Esden Business School, where they obtained a Master en Investigación de Mercados y Sistemas de Información de Marketing in 2004, focusing on Marketing Research. In 2007 to 2008, they continued their education at Esden Business School, earning a Master Dirección de Marketing with a specialization in Marketing. In 2012, they completed their studies at Formabask, specializing in Marketing by obtaining an Experto en Marketing On-line y Social Media.