Natalia Fernandez Garzon

Project Manager at We Love X

Natalia Fernandez Garzon has a diverse work experience spanning multiple roles and industries. Natalia started their career as a Graphic Designer and Online Marketing professional at Serviexpertos del Valle in 2007. From 2008 to 2012, they worked as a Marketing and Social Media Manager, as well as an E-commerce Manager at Foreveronsale.

In 2012, Natalia joined Arkalis Interactive as a Marketing Manager & Recruiter, where they developed and executed social media and PPC plans for various projects. Natalia also worked closely with the artist, developers, and producers teams to ensure effective communication and user feedback analysis. Additionally, they managed Google Adwords and Facebook Ads campaigns, conducted market research, and oversaw community management.

From 2013 to 2014, Natalia worked as a Freelance Consultant at 0to1-Solutions, providing their expertise on various projects. In 2014, they joined Barcelona LED as an E-commerce Director & Project Manager, where they successfully executed two e-commerce websites and developed marketing strategies based on market trends.

In 2018, Natalia joined ONLINE SMARTY LTD as a Product E-commerce Manager, responsible for allocating projects in Prestashop, WooCommerce, and Shopify. Natalia ensured timely execution, cost control, and quality compliance across different projects, including digital marketing and social media content management.

Most recently, Natalia worked at We Love X GmbH, where they held two roles. As a Product & Vertical Manager from 2019 to 2021, they supervised product lifecycle management, facilitated market and segment improvement, and provided leadership in evaluating and maximizing marketing efforts. In their current role as a Project Manager, they collaborate closely with stakeholders to establish project roadmaps, coordinates workflow distribution across teams, and ensures timely delivery of expected results.

Overall, Natalia has demonstrated expertise in project management, product management, e-commerce, marketing strategies, social media management, and graphic design throughout their career.

Natalia Fernandez Garzon has a diverse educational background in the fields of marketing, international business, and graphic design. Natalia started their education in 2004 at the Instituto Departamental de Bellas Artes, where they obtained a degree in Graphic Design with a focus on Graphic Digital Arts in 2007.

In 2010, Natalia attended EUDE Business School, where they pursued an MBA in International Commerce, specializing in the field of International Business/Trade/Commerce. Natalia successfully completed their studies in 2012.

In 2012, Natalia briefly studied Online Marketing at LCI Barcelona - Escuela Superior. This program provided their with knowledge and skills in the field of marketing online.

Continuing their passion for marketing, Natalia enrolled at CESINE Centro Universitario in 2014, where they pursued a degree in Advertising, Publicity, and PR. Natalia specialized in Marketing and successfully completed their studies in 2017.

In 2016, Natalia also pursued studies at the Universitat Oberta de Catalunya, focusing on Marketing and markets analysis. However, the end year for this program is not provided.

To further enhance their professional skills, Natalia obtained several certifications. In 2017, they received an accreditation in Information and Communication Technology Skills from the Universitat Oberta de Catalunya. In 2018, they completed The Fundamentals of Digital Marketing certification offered by Google. In 2019, they obtained certifications in Product Management First Steps from LinkedIn and Google Ads Fundamentals from Google. Additionally, in 2023, they received a Certificate of Completion from Asana.

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