Julia Götz

Vice President, Strategic Planning at Weber Shandwick

Julia Götz has a diverse work experience in strategic planning, marketing, market research, public relations, and teaching. Julia worked at Weber Shandwick from 2016 to the present, starting as a PR intern and eventually becoming the Vice President of Strategic Planning. Julia also held roles as a Director of Strategic Planning at United Minds, a consultancy of Weber Shandwick, and as a Manager of Planning. In 2020, they served as an Industry Fellow at USC Annenberg Center for Public Relations. In 2021, Julia became a Lecturer at Westfälische Hochschule and continued their Director role at United Minds until 2023. Prior to their current positions, they gained experience as an Analyst at Netnografica, a Market Research Analyst at DiabetesMine, a Marketing Coordinator at Text100, a Public Relations Intern at Sunshine Sachs, and a Global Study Research Assistant at USC Annenberg School for Communication & Journalism.

Julia Götz earned a Bachelor of Arts (B.A.) degree in Communication and Media Studies, as well as Business Administration and Economics, from Johannes Gutenberg University of Mainz. Julia then went on to complete a Master of Arts (M.A.) degree in Strategic Public Relations from the University of Southern California between 2012 and 2014.

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