Shipra Chauhan

Shipra Chauhan has over 14 years of experience in strategic planning, brand management, and marketing across various industries. Shipra is currently working as the Vice President of Strategic Planning at Weber Shandwick since August 2021. Prior to this, they served as the Director of Strategic Planning at Juniper Park \ TBWA from July 2020 to August 2021.

From October 2019 to May 2020, Shipra worked at 5&Vine as the Director of Startup Marketing Strategy, where they developed a challenger brand strategy template and helped clients in various industries sharpen their value proposition, brand narrative, and communication.

Shipra was the Associate Vice President of Strategy & Planning at Dentsu Aegis Network from February 2017 to April 2019, leading a team of strategic planners and advising clients on business growth strategies and brand building through design thinking principles.

At Futurebrands Consulting from January 2014 to February 2017, Shipra served as the Group Head- Brands, overseeing the development and management of private and JV brands for Future Group. Shipra was involved in launching two CPG brands and conducting consumer ethnographic studies.

Shipra also gained experience at Ogilvy & Mather as a Management Supervisor, handling FMCG/CPG brands such as Eno and Mother Dairy. Shipra worked actively with Dabur on new product launches in the haircare segment.

Shipra'sprevious roles include Account Director at Saatchi & Saatchi, where they led the execution strategy for Cairn Energy in India, and Manager Marcomm at HBO Asia, where they managed brand marketing, PR, and digital and social media for the brand in India.

Shipra started their career at Mudra Communications as a Senior Executive Brand Communications and later worked as an Account Executive at Ogilvy & Mather.

Throughout their career, Shipra has demonstrated expertise in brand strategy, customer understanding, communication, and business growth.

Shipra Chauhan started their education in 2004 at Amity University, where they pursued a Masters degree in Marketing and Advertising. Shipra completed their studies in 2006. In 2019, Shipra attended George Brown College Continuing Education and obtained a degree in Wine Steward/Sommelier, specifically focusing on the course "Wines 1".