Brenna McKenzie

Senior Product Designer at Weedmaps

Brenna McKenzie has a diverse work experience spanning various roles and industries. Brenna is currently working at Weedmaps as a Senior Product Designer. Prior to that, they held the role of Product Designer at BiggerPockets from 2019 to 2021. Brenna also worked as a UX Designer at HomeAdvisor from 2018 to 2019, where they acted as the lead designer for the mobile app team and was responsible for analyzing user interface problems and creating design solutions.

Before their time at HomeAdvisor, Brenna worked as a Marketing Manager at SpatialKey from 2016 to 2018. In this role, they successfully increased website traffic and lead conversion rates by redesigning the website based on user data and testing, as well as launching landing pages to improve the user experience and conversion process.

Prior to SpatialKey, Brenna worked as a Partner Marketing Manager at Level 3 Communications from 2015 to 2016. In this position, they collaborated with sales managers and client partners to generate marketing campaigns that drove leads for their mutual solutions. Brenna also managed and supported the marketing relationship for all Indirect Partners within the South Central and Southwest Region.

Before Level 3 Communications, Brenna was a Senior Marketing Associate at Datalogix from 2014 to 2015. Brenna project managed the company rebrand and managed the design and development of marketing collateral for various teams. Brenna also led the planning and development of key internal initiatives.

Brenna's early career included roles as a Marketing Intern at tw telecom, inc. in 2011, where they collaborated with the Marketing Manager to write and design marketing sales collateral for seasonal promotions, and as a Marketing Intern at Westword in 2010, where they assisted in organizing promotional materials and creating concepts for sponsorship-sales tracking.

Overall, Brenna McKenzie has a strong background in product design, marketing management, and project management, with a focus on driving results and meeting user requirements.

Brenna McKenzie earned a Bachelor's degree in Communications and Business from the University of Colorado Denver from 2008 to 2012. In 2017 and 2018, they attended Bloc where they studied UX/UI Design and Front End Development. Additionally, in February 2016, they obtained an Inbound Certification from HubSpot.

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