Tashfeen Ahmed serves as the Head of Corporate Strategy at Weedmaps since 2021, leading the corporate strategy function. Prior experience includes five years at Wells Fargo as Corporate Strategy / Payments Strategy Leader, driving strategic initiatives and collaborating with executives to shape long-term growth strategies. Tashfeen has also worked as an Independent Consultant, advising various clients on growth strategies. Previous roles include Head of Partner Insights at Pinterest, where Tashfeen established analytics functions, and a position at Google focusing on YouTube's global marketing strategy. Experience at Booz & Company involved managing numerous consulting engagements in the Consumer, Media, Digital, and Retail sectors. Early career roles include strategic planning at Nike and consulting at Deloitte & Touche and Law and Economics Consulting Group. Tashfeen holds an MBA focusing on Analytic Finance, Marketing, and Entrepreneurship, as well as a BA in Economics and Philosophy, both from the University of Chicago.
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