Hannes Scheufele

Hannes Scheufele is an experienced professional currently serving as Geschäftsführer at WEIN & CO, Austria’s leading omnichannel premium wine retail chain, where responsibilities include purchasing, marketing, e-commerce, CRM, logistics, business intelligence, HR, IT, and finance. Prior to this role, Hannes was Chief Commercial Officer overseeing e-commerce and customer-related operations at HAWESKO Holding SE, the largest trading house for high-quality wines in Germany. Hannes has also held multiple leadership positions at Tchibo, including Lead Business Development Online Germany, and has experience in startup environments such as Tailor & Tales. Hannes's early career included internships and managerial roles in consulting and engineering, complemented by a Bachelor's Degree in Industrial Engineering from various institutions including Technical University Hamburg.