Katherine Boucher

Katherine Boucher is an experienced marketing professional currently serving as the Creative Strategy Manager at The Wendy's Company since January 2013. In this role, Katherine leads the development and execution of creative strategies for local marketing initiatives. Previous positions include Associate Brand Manager roles where Katherine brought Wendy’s first-ever Brand positioning statement to life, overhauled crew uniforms, and managed business strategy for chicken and dessert categories. Katherine's earlier experience as Manager of Advertising Production & Media Integration involved supervising the creation of advertising content, while a role as Merchandising Coordinator at Marketing Services By Vectra, Inc. focused on optimizing print execution for numerous restaurants. Katherine began a career in financial services with Nationwide Financial, holding a FINRA Series 6 certification. Katherine holds a Bachelor of Arts in Business Management and Marketing from Wittenberg University.