Yannick Plé

Consultant marketing at WeSpotlight

Yannick Plé has worked in a variety of roles in the marketing and sales industries. In 2019, they began teaching International Marketing at INSEEC MSc & MBA. In 2018, they were a Consultant Marketing at WeSpotlight.com, where they created and managed marketing campaigns for Lord & Taylor, Nespresso USA, Clarins, La Prairie, and Cottage. In 2017, they were the Director of Marketing at DLBC, where they developed the Terre-Agri brand and created the strategy for the product range and marketing mix. In 2016, they were the Chef de Projet Marketing at EGGER - More from Wood, where they were responsible for the 5% sales growth in 2017. In 2013, they were the Chef de Produit at Lord & Taylor (Galeries Lafayette Américaines), where they achieved a 3% increase in sales in 2014. In 2012, they were the Chef de Produit at Chanel, where they were responsible for launching the Allure Homme Sport perfume and Rouge Allure lipstick. In 2006, they were the Manager de Service Clientèle at Nestlé Nespresso, where they achieved a 33% annual growth rate in the United States from 2007-2012. In 2005, they were the Sales Analyst at Argo International, where they were responsible for analyzing and reporting performance metrics for sales.

Yannick Plé attended INSEEC Paris Business School from 2000 to 2004, earning a Bachelor in Business Administration with a focus on Business Administration, Marketing, and Branding. From 2004 to 2006, they attended OMNES Education, where they earned a degree in Finance, Marketing, Business Strategy, Accounting, Geopolitics, and Cross Cultural Communication. In 2015, Yannick Plé completed two diplomas from the Wine & Spirit Education Trust: a WSET Niveau 3 diploma in Autour du Vin - Bordeaux, and a WSET Niveau 2 diploma in Autour du Vin - Bordeaux.

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