Vanessa Tso

Vanessa Tso is an experienced marketing professional with a strong background in customer relationship management and digital marketing. Currently serving as Assistant Manager, CRM & Marketing at West Kowloon Cultural District Authority since July 2019, Vanessa specializes in Salesforce, Dataroma, customer engagement programs, and analytics. Previously, Vanessa held senior roles at ImagineX Group and Chow Sang Sang Holdings International Limited, where responsibilities included retail marketing and CRM for multiple markets across Asia. Vanessa's career began with positions at Hong Kong Exchanges and Clearing Limited, Watson's Wine, FANCL, and Radica Systems Limited, contributing expertise in eMarketing and CRM. Educational qualifications include a Bachelor of Business Administration from City University of Hong Kong and various executive diplomas focused on digital and social media marketing from The Hong Kong Polytechnic University.