Pierre J.G. Canel 🇫🇷🇪🇸

Head Of Marketing at WeTrust Interactive

Pierre J.G. Canel has over 13 years of work experience in the marketing field. Pierre J.G. started their career in 2007 as a Marketing Statistician at GMV Conseil. In 2008, they became a Search Account Manager at GroupM, where they were responsible for creating paid search Ads & Keywords and optimizing bid management, A/B testing, deep linking strategy, and reporting. From 2011 to 2013, they worked at Mediacom as an International Search Account Manager, overseeing the biddable media for Shell worldwide and Bose EMEA, and head-up operation & strategy for the SEAT EMEA’s biddable media buying hub creation in London. From 2013 to 2014, they were a Senior Biddable Account Manager at Unique Digital, acting as an Account Director and championing team initiatives. From 2014 to 2017, they worked at Ennovators.com as an Ecommerce Growth & Digital Marketing Director for Southern Europe and France. Finally, from 2017 to 2018, they were a Digital Marketing Account Director at iProspect, and from 2018 to present, they have been the Head of Growth Marketing at WETRUST INTERACTIVE SL.

Pierre J.G. Canel's education history includes a Master's Degree in Management (MSG) and a Master II in Management from the University of Paris I: Panthéon-Sorbonne, both obtained between 2004 and 2007. Pierre J.G. also holds several certifications, including the Learn Bash Scripting Course and Learn the Command Line Course from Codecademy (obtained in June 2022), Artificial Intelligence for Marketing from LinkedIn (obtained in June 2021), E-Commerce Essentials and Snapchat Essentials from Snap Inc. (obtained in May 2022), Klaviyo Partner Certification and Klaviyo Product Certificate (obtained in August 2022), and Google Ads Display Certification, Google Ads Search Certification, and Google Ads Video Certification (obtained in August 2021).

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