Prerna Ellch is an experienced professional in the field of pricing analytics and strategy. Prerna has worked at Whole Foods Market as the Pricing Analytics Assoc. Director and Pricing Lead, providing leadership in optimizing pricing for sales and margin. Prerna also has experience at DICK'S Sporting Goods and Sears in roles related to strategy, analytics, and digital marketing. Prerna has expertise in business intelligence, program management, and software engineering, with a Master's Degree in Management Information Systems from Carnegie Mellon University.
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