Effat H. Ammar is a seasoned professional with extensive experience in client relationship management and the creative arts industry. Currently serving as a Client Relationship Manager at Wick since April 2023, Effat manages digital marketing for over 50 clients while leading a team of 10. As a Co-Founder of Yatazamkan and We Deserve Better Foundation, Effat has successfully created tailored opportunities for artists and provided leadership within a volunteer team, respectively. Previous experience includes roles as an Artist Manager and Creative Producer at Omneeyat, managing artists' careers and negotiating brand collaborations, and as a Sales Executive at Podeo, where sales targets were consistently exceeded. Effat holds a Bachelor's degree in Economics from the American University of Beirut.
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