Marine Lapeyre

Marine Lapeyre serves as the Head of B2C & Customer Experience Marketing and Communication at WiiSmile since September 2020, focusing on marketing strategies for various stakeholders and overseeing CRM redesign projects using agile methodologies. Marine also teaches a Mediaplanning strategy course at INSEEC and has held consultancy roles at Welcome and PLAY AROUND, contributing to marketing initiatives for the hospitality sector and boutique festivals, respectively. Previous experience includes leadership in marketing and communication at SkewerLab, as well as business development roles at Insign Africa, where diverse clients were managed. Marine co-founded the first piano school in Senegal and has held various promotional leadership positions across educational institutions. Marine holds a Specialized Master's degree in Marketing and Communication from ESCP Business School and a Master’s degree in International Business and Management Strategy from Sciences Po Toulouse.