Piero Adamo is a seasoned digital marketing professional with extensive experience in leading digital marketing strategies and e-commerce initiatives. Currently, as Team Lead Digital Marketing & E-Commerce and former Global Digital Marketing Manager at WMF since January 2018, Piero oversees a comprehensive range of responsibilities including strategy development, KPI management, customer experience, performance marketing, and analytics across various digital platforms. Prior to WMF, Piero served as Online Marketing Manager at Kunstgießerei Strassacker from July 2012 to December 2017, where similar responsibilities in strategy development and digital marketing execution were undertaken. Piero holds a Bachelor of Arts in Marketing from Baden-Wuerttemberg Cooperative State University and has a background in business administration as an Industrial Manager.
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