Erika Michelle Franco is a seasoned marketing professional with extensive experience in strategic planning and data management. Currently serving as a Regional Marketing Specialist at Wolf Oil Corporation since November 2020, Erika previously contributed to Bureau van Dijk as a Working Student, focusing on transforming raw data into accessible databases. At Huawei, from July 2016 to August 2018, Erika excelled as a GTM Coordinator, developing retail and marketing strategies, coordinating launch projects, and managing trade shows. Erika holds a Master's degree in Business & Technology from Vrije Universiteit Brussel and two Bachelor's degrees in Business Engineering and Industrial Engineering from Universidad del Valle de Guatemala.
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