Kayla Eggenberg

Kayla Eggenberg has a diverse work experience spanning various roles and industries. Kayla is currently working as a Social Media Manager at Workato, a leading Enterprise Automation company. In this role, they have developed and implemented the global social media strategy, building a community among Enterprise buyers. One of their notable achievements is driving a significant increase in sessions to the 2023 Gartner Magic Quadrant report.

Prior to their role at Workato, Kayla served as the Director of Public Relations and Content Strategy at Smith Kroeger from 2020 to 2021. In this position, they were responsible for overseeing public relations and content strategy initiatives.

Kayla has also worked at Bozell as a PR Strategist and Social Coordinator, as well as a Public Relations Coordinator, and a Public Relations Intern. During their time at Bozell, they handled social media engagement for various clients and contributed to blog posts and social media content creation.

Kayla gained valuable experience as a Student Editor-in-Chief at CommUNO Magazine and as a Student Account Executive at Maverick Public Relations. Kayla has also contributed as a Contributor at The Gateway and held positions as a Volunteer Account Associate and Copywriter at Maverick Public Relations.

Additionally, Kayla worked at the University of Nebraska Omaha Criss Library as a Service Desk Worker throughout their college career, providing assistance to their peers. Kayla also had an internship experience as an Editorial Intern at Midlands Business Journal, where they wrote articles and assisted with editing and news gathering.

Overall, Kayla Eggenberg's work experience showcases their expertise in social media management, public relations, content strategy, and journalism. Kayla has progressively grown in their roles and has consistently demonstrated their dedication and skills in each position.

Kayla Eggenberg holds a Bachelor of Science degree in Communication with a specialization in Journalism and Media Communications from the University of Nebraska at Omaha. In addition to their formal education, they have obtained certifications in Automation Pro I from Workato in April 2022 and is Sprout Social Certified since September 2017.