Wen Woan Lim

Senior Marketing Manager, APJ Regional Integrated Campaign Strategy (industry & Personas) at Workday

Wen Woan Lim is a seasoned marketing professional with extensive experience in senior marketing roles across various technology companies, including Workday, Hewlett Packard Enterprise, and SAP Concur. Currently serving as a Senior Marketing Manager at Workday, Wen Woan Lim focuses on APJ Regional Integrated Campaign Strategy. Previously, key positions included Industry and Workload Marketing at Hewlett Packard Enterprise and Senior Product Marketing Manager at SAP Concur. A strong leader, Wen Woan Lim has successfully led marketing teams and initiatives in the Greater China and APJ regions, emphasizing strategic marketing transformation and demand generation. Wen Woan Lim's educational background includes an MBA from Macquarie Business School and a BSc (Hons) in Information Systems and Computer Science from the National University of Singapore.

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