Sam van Doormalen

Manager E-commerce at World Wide Lighting

Sam van Doormalen's work experience includes the following roles:

1. Manager Performance Marketing at World Wide Lighting B.V. (2019-present): Sam is responsible for overseeing the revenue performance and growth of 23 different shops, including Lampdirect.nl, Discountlight, BeleuchtungDirekt.de, and Lampesdirect.

2. Lead Performance Marketing / SEA at World Wide Lighting B.V. (2022-2023): Sam was ultimately responsible for the performance of all ongoing "Paid Advertising/Performance marketing campaigns" in 15 different countries with a focus on Google Ads, Bing Ads, and YouTube.

3. Search Engine Advertising (SEA) Specialist at World Wide Lighting B.V. (2019-2021): Sam held the role of SEA specialist, contributing expertise to the company's search engine advertising strategies.

4. Internship (SEA) at World Wide Lighting B.V. (2019): Sam completed an internship focused on search engine advertising.

5. Teamleider / Voorman at Kleentec BV (2016-2019): Sam worked as a team leader and foreman at Kleentec BV.

6. Pre-Accelerator Start-Up Traject - Polly at BW Ventures (2017): Sam and four fellow students created Polly, a mobile-first web-app that facilitated the creation of visual polls.

7. Nespresso poule area manager Limburg/Noord-Brabant at PSfm (2014-2016): Sam served as the Nespresso poule area manager for Limburg and Noord-Brabant regions.

8. Vulploegleider / teamleader at Jumbo Supermarkten (2011-2014): Sam held the position of vulploegleider, responsible for leading and managing a team at Jumbo Supermarkten.

9. Verkoopmedewerker at Meeuwis Meijel (2012): Sam worked as a sales assistant at Meeuwis Meijel.

10. Vakantiekracht at Boomkwekerij Veltmans (2007-2011): Sam worked as a holiday worker at Boomkwekerij Veltmans.

Sam van Doormalen has a diverse education history, having pursued various degrees and fields of study. In 2010 to 2013, Sam attended Gilde Opleidingen, where they obtained a niveau 4 degree in Economics. Subsequently, from 2015 to 2019, Sam studied at Fontys University of Applied Sciences, earning a Bachelor's degree in Commerciële Economie Digital Business Concepts. Additionally, in 2018, Sam engaged in a Premaster program at Tilburg University, specializing in Artificial Intelligence / Data Science. During the same year, they also participated in a Minor Design 360 program at Fontys University of Applied Sciences.

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