Hannah Parry

Hannah Parry serves as the Head of Performance Creative at Wpromote, where significant achievements include a 10% year-over-year increase in the Performance Creative department's gross margin and generating over $635k in agency revenue through new client acquisition and same-store growth initiatives. Parry has pioneered strategies for team growth and career development, including establishing a data-driven pricing model and a comprehensive career pathing documentation that led to a team retention rate of 94%. Previous roles include Senior Associate in Growth Marketing at MeUndies, where revenue increased by 40% year-over-year, and various positions in marketing coordination and graphic design, showcasing a diverse background in creative strategies, client relationship management, and digital marketing. Parry is currently pursuing a Master of Science in Integrated Design, Business, and Technology at the University of Southern California, building on a Bachelor of Business Administration with a minor in Communication Design.