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Athanasios Kostas

Business Analyst at Xait

Athanasios Kostas has a diverse work experience spanning several industries. Athanasios first worked as a Customer Service Representative at Sitel from August 2004 to August 2005, where they provided technical administration and product support for customers of Philips Electronics N. V. Following this, they worked as a private tutor in mathematics from October 2003 to June 2004, providing private tutorials for children aged 13-17, focusing on algebra, geometry, vectors, and probability theory.

In 2005, Athanasios joined Ladbrokes as a Content Executive. Their responsibilities included maintaining the Greek version of Ladbrokes.com, promoting the company's products and services to the target market, translating content, and managing customer queries and communications. Athanasios later became the International Development Manager at Ladbrokes from February 2007 to October 2010. In this role, they were in charge of regional marketing, developing and growing the Ladbrokes business across various areas, including sports betting, casino, poker, and games. Athanasios was responsible for the P&L of the online business, acquisition, brand advertising, CRM, print, and affiliates. Athanasios also developed and optimized marketing strategies, analyzed and reported on marketing campaign results, negotiated contracts, budgeted, and managed local affiliates.

Since 2012, Athanasios has been working at Xait. Athanasios started as a Digital Marketing Specialist, responsible for online marketing, SEO, PPC, email campaigns, and developing and executing Xait's online marketing strategy. Athanasios also created and maintained key metrics for all marketing initiatives. Athanasios then transitioned to the role of Business Analyst, where they designed and maintained SaaS KPIs based on Gartner recommended guidelines for Xait to facilitate business process improvement. Athanasios assisted the CFO in setting up the annual budget for all departments, created and maintained financial analysis BI reports, and conducted a full analysis of clients' portfolio and LTV value.

Overall, Athanasios Kostas has held various roles in customer service, education, marketing, and business analysis throughout their career.

Athanasios Kostas pursued their education in a chronological manner. Athanasios began their academic journey in 1994 when they enrolled at Aristotle University of Thessaloniki (AUTH). Athanasios dedicated himself to studying Mathematics and completed their Bachelor's degree (B.Sc) in Mathematics in 1999.

After obtaining their undergraduate degree, Athanasios Kostas furthered their education by pursuing a Master of Science (M.Sc) degree at Heriot-Watt University. From 2002 to 2003, they attended the university, focusing on Information Technology (Multimedia).

Based on this chronological information, Athanasios Kostas has a background in Mathematics, having completed a Bachelor's degree (B.Sc) at Aristotle University of Thessaloniki (AUTH). Athanasios also holds a Master's degree (M.Sc) in Information Technology (Multimedia) from Heriot-Watt University.

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