Kobi Franco

Kobi Franco has a diverse work experience spanning various industries and positions.

Kobi currently holds the position of Chief Revenue Officer (CRO) at Yad2, a role they started in 2022. In this position, they are responsible for overseeing revenue generation strategies.

Prior to this, Kobi worked at Max Makhs (2017-2022) as the Commercial Director. In this role, they were accountable for implementing and developing the company's commercial plan and strategy. Kobi managed national sales and client relations activities and supervised recruitment and training.

Before that, Kobi served as the CEO of Wall Street Russia (2016-2017), where they managed the company's network in Russia and achieved significant growth in revenue and EBITDA. Kobi also reformed the organizational culture and motivated teams towards excellence.

Kobi's work experience also includes roles at Kidum Group (2010-2016), where they served as the Deputy CEO and CEO of Wall Street Israel. Kobi managed the group's comprehensive activities, implemented organizational changes, and led a marketing plan for brand strengthening and expansion of the client base.

Additionally, they held the position of Board Member and VP Sales and Customer Service at Kidum Group (2010-2012), where they contributed to developing the group's vision, strategy, and goals.

Kobi began their career at Partner Communications (2001-2010), where they held various managerial positions, including SME Sales Manager Central Israel and Sales Manager Southern Israel. Kobi was responsible for managing business portfolios, developing sales personnel, and ensuring overall region performance.

Finally, Kobi started their professional journey at the Ministry of Defense (1995-2001) in a security role.

Overall, Kobi Franco has demonstrated leadership and strategic abilities in their various positions, consistently achieving growth and implementing organizational improvements.

Kobi Franco earned a Bachelor's Degree in Economics and Business Administration from Israel between 1998 and 2000. Later, in 2003 and 2004, they pursued a Master of Business Administration (M.B.A.) with a specialization in Marketing from Israel as well.