Alyssa Yoneyama

Alyssa Yoneyama has a diverse work experience. Alyssa currently serves as the President and Chief Executive Officer at Yonex since April 2022. Prior to this role, they held the position of Director, Marketing at Yonex from July 2021 to June 2023. Before joining Yonex, Alyssa worked at Yonex USA as the Senior Marketing Manager from March 2016 to June 2021. Alyssa also gained experience as a Marketing Manager at XYZ from January 2014 to December 2015. Additionally, they have experience in program coordination at the UC Berkeley Center for Japanese Studies from 2010 to 2013. Alyssa started their career as a Research Assistant at the UC Berkeley Culture and Cognition Lab from January 2008 to August 2008, where they focused on analyzing qualitative research data.

Alyssa Yoneyama earned their Bachelor of Arts degree in Cognitive Science from the University of California, Berkeley from 2005 to 2009. Alyssa later pursued a Master of Science degree in Applied Psychology at the University of Southern California from 2013 to 2014.