Beth Wells

Beth Wells is an experienced marketing professional currently serving as the Partner Marketing Manager at Yotpo since March 2023. Prior to this role, Beth held multiple positions at LoyaltyLion from June 2021 to March 2023, including Senior Partner Marketing Executive and Partner Marketing Executive, contributing to data-driven loyalty and engagement solutions for ecommerce merchants. Beth also worked at UCL as a Communications and Student Engagement Officer, crafting digital content to enhance brand awareness and recruit students, and as a Marketing & Communications Officer in a secondment position, focusing on international student recruitment. Earlier experience includes roles at Aston University, Ahead Partnership, Birmingham Literature Festival, and Ambition School Leadership, where Beth developed strong relationship management skills and coordinated various educational projects. Beth holds a Bachelor's degree in English Literature with American and Canadian Studies from the University of Birmingham and spent a year abroad at Dalhousie University.