Ricardo Li

Key Account Manager at Zaimella Del Ecuador S.A.

Ricardo Li is an experienced Key Account Manager currently at Zaimella del Ecuador since June 2023, with a strong background in brand and category management within the beverage industry. Previous roles include Jefe de Categoría Vinos y Piscos at Bodega San Nicolás, where strategic planning and market analysis were pivotal, and Brand Manager for E & J Gallo Winery, focusing on developing Californian wine brands. Additional experience encompasses leadership positions at NutriPoint Perú, UNIBELL SAC, G.W. Yichang & CIA, and Financiera Proempresa, where responsibilities ranged from product development to marketing strategy execution. Ricardo Li holds an MBA from CENTRUM PUCP and has completed various specialized programs in business and digital marketing.

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