Jay Kinghorn's work experience is as follows:
1. Chief Innovation Officer, Co-founder at Zartico (2019 - present): Jay is responsible for leading Zartico's innovation efforts. Zartico is the creator of the Destination Operating System (ZDOS™), which utilizes big data, AI, and technology to provide insights into the movement of people and economic opportunities.
2. Associate Managing Director at Utah Office of Tourism (2017 - 2019): Jay expanded their responsibilities from Director of Communications and Digital Strategy to include oversight for consumer marketing in international markets, digital channels, public relations, website, and publications. Jay spearheaded the migration of statistical data and analytics into a centralized repository for improved analysis and decision making.
3. Director Of Communications & Digital Strategy at Utah Office of Tourism / Governor's Office of Economic Development (2013 - 2017): Jay led the redevelopment of the UOT's website, resulting in a 200% increase in traffic. Jay also improved engagement through the development of compelling content for the website, partners, and social media channels.
4. Content and Social Media Manager at Governor's Office of Economic Development/Utah Office of Tourism (2013): In this role, Jay created and executed social media and content strategies, developed engaging content for various platforms, and tracked metrics to improve audience engagement.
5. President, Kinghorn Visual Inc. at Kinghorn Visual (2010 - 2013): Jay provided consulting and training services to corporate and private clients, helping them leverage visual media for business growth. Jay developed training programs and authored books on digital photography.
6. Owner at RGB Imaging (2000 - 2010): Jay founded RGB Imaging, a consulting and training firm focused on digital publishing workflow, Adobe Photoshop, color management, and digital asset management consultancy. Jay gained national recognition in the field.
Jay Kinghorn attended the University of Colorado Boulder from 1994 to 1999, where they obtained a Bachelor of Science degree in Religious Studies.
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