Joao Costa

Joao Costa is an accomplished entrepreneur and product leader with extensive experience in the technology and e-commerce sectors. Currently serving as the Founder and CEO of Zarv, Joao has also held leadership roles in various organizations including Beacon Founders and Endeavor. As a co-founder of Kovi, Joao focuses on innovating transportation solutions using advanced technologies. Previous roles include Head of Product at DiDi Brazil and Head of Drivers Product at 99, where Joao collaborated on international product development. A former VP of Product at Beleza na Web, Joao contributed significantly to the company's growth. Joao's career began at Chaordic, where various roles included Senior Product Manager, driving product innovation for e-commerce. Joao holds an Executive Program degree from Stanford University and has advanced education in Design Management and Graphic Design.