Alex Fray

Alex Fray currently serves as an Account Director at ZEAL Creative Limited since February 2023, having previously held roles as Senior Account Manager and Account Manager. Prior experience includes a tenure at Fanatics, Inc. from January 2020 to February 2023 as a Retail Marketing Executive, where significant contributions included leading branding and POS design for partner stores and executing marketing plans for major sporting events. Alex also held the position of Regional Visual Merchandiser at Pentland Brands, managing visual merchandising across key brands and stores, and served as Store Manager and Football Specialist at Pro:Direct Sport. Earlier career experiences involve roles in sales at Soho Gyms and customer relations at Brunel University Sports Park. Educational qualifications include a Bachelor's Degree in Sports Management and Development from Brunel University of London, completed in 2015.