Ashleigh Tran

Ashleigh Tran is a highly experienced Lead Quantitative UX Researcher at Zenni Optical, with previous roles as a Senior Quantitative UX Researcher and UX Researcher at Facebook. Expertise includes executing diverse quantitative and qualitative studies to drive product development, developing international research programs, and collaborating cross-functionally on strategic investments. Prior experience includes Automotive OEM UX Researcher at Garmin International, where user insights influenced design and compliance standards, and internships at Apple and the University of Utah focused on cognitive demand and driver performance. Educational background encompasses a PhD and MA in Cognitive Science from the University of Kansas, and a BA in Psychology and Sociology from Baylor University.