Tasha P. has a diverse range of work experience, starting with their current position as the Head of Ecommerce Merchandising & Site Operations at Zenni Optical. In this role, they lead site merchandising and content strategy, develops marketing calendars, manages product categorization and site navigation, and works with various teams to optimize online activities and visual representation. Tasha also analyzes inventory performance, collaborates with others to improve search and SEO, and utilizes data-driven insights for strategic decision-making. Tasha is also responsible for building and leading a team of Ecommerce Merchandisers and developing site metrics and dashboards.
Prior to their current role, Tasha worked as a Sr. Merchandising Manager at Rakuten Rewards, where they gained experience in merchandising management. Tasha also worked at Gap Inc./ Banana Republic as an Online Merchandising specialist and an Associate Producer. In addition, Tasha had a position as a Merchandise Coordinator - Lead Merchandiser Coordinator at Old Navy and as a Marketing Coordinator at Restoration Hardware.
Tasha P. pursued their education in a chronological manner. In 1998, they attended Silicon Valley College for an undisclosed period of time, without completing a degree or specifying a field of study. Later on, they enrolled at The Fashion Institute of Design & Merchandising in 2008 and completed their studies in 2009, earning an Associate's degree in Merchandising and Buying Operations.
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