Natalia Ortiz

Digital Marketing Professional at Zentro Internet

Natalia Ortiz has a diverse range of work experience in the marketing and media industry. Natalia is currently working as a Digital Marketing Professional at Zentro Internet, where they assist the Customer Success team with marketing events and engages in onsite marketing activities.

Prior to this, Natalia worked as a Sales Planner at Entravision, where they planned digital sales proposals for potential clients in the US market. Natalia also conducted market research, analyzed targeting strategies, and made paid media recommendations using platforms like Facebook Ads, TikTok Ads, and Google SEM.

Earlier in their career, Natalia held various roles at Interactive Media S.A.S, including Team Manager and Account Executive. Natalia led a team of executives and designers and was responsible for creating and executing digital media strategies for clients such as Volvo, Deloitte, and Grupo CBC.

Before that, Natalia worked as an Executive Investment Control at Mindshare. Natalia managed the investment in ATL and digital media for clients such as BBVA, Herbalife, and Jaguar Land Rover.

Natalia began their career as a Planner Junior at Havas Media Group, where they were involved in strategic media planning for Claro and Claro Hogar Colombia.

Prior to their work in marketing and media, Natalia gained experience as a Designer and Layout Artist at the Federación Colombiana de Tenis.

Throughout their career, Natalia has demonstrated skills in digital marketing, strategic planning, market research, and team leadership.

Natalia Ortiz has a diverse education history. In 2018, they attended Universidad Sergio Arboleda where they obtained a Diplomatura in Planner Digital. Prior to that, from 2014 to 2015, they studied at Zona Cinco and earned a degree in Professional Photography. Natalia's educational journey began in 2011 when they enrolled at Universidad Central de Colombia. Natalia completed their studies there in 2015, graduating with a degree in Advertising. Additionally, Natalia has obtained multiple certifications from IMS Internet Media Services, including certifications in Spotify, Twitter, and Waze, although the specific dates of completion are not provided.

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