Colin Baines

Colin Baines serves as the Chief Commercial Officer at Zepto, starting in April 2024. Prior to this role, Colin was an Executive Manager at Commonwealth Bank from July 2022 to April 2024, where responsibilities included driving strategic annual operating plan objectives as a member of the Merchant Solutions Leadership team. Colin also held the position of Director of Commercial ANZ at Zip Co from April 2021 to July 2022, focusing on strategic direction for the Enterprise Merchant Services Group and partnerships. Earlier experience includes multiple leadership roles at PayPal from August 2013 to March 2021, overseeing large enterprise sales, strategic growth management, and merchant engagement. Colin's career also encompasses time at Vodafone, The Bailey Group, Creative Activation, Foxtel, and DMX Music in various sales and management capacities. Colin has received extensive training in management and client relationships through several educational programs.