Supriya Layek

Digital Growth Marketing Manager at Zepto

Supriya Layek is a seasoned professional in digital strategy with a focus on SEO and business analysis, currently serving as the Manager of Digital Strategy at Merkle Sokrati since August 2019. In this role, Supriya is responsible for account handling strategies, organic traffic planning, client pitching through SEO audits, and contributing to organizational growth through candidate interviews. Previous experience includes roles as a Senior Business Analyst and Business Analyst, where responsibilities encompassed executing initiatives based on Google algorithm updates, conducting SEO audits, optimizing app performance, and enhancing client engagement. Supriya also has experience as a sDirect Associate at smartData Enterprises Inc. and an iOS App Development Intern at Apptunix, complemented by a Bachelor of Technology in Computer Science from BML Munjal University.

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