Reyna Olvey

Reyna Olvey has a diverse and extensive work experience in the marketing industry. Reyna is currently working at Zion & Zion as the Director of Client Strategy, specializing in driving MarTech projects, data strategy, customer data platforms, and insights reporting. Reyna excels in leading cross-functional teams and delivering impactful solutions that drive growth and enhance customer experiences.

Prior to their current role, Reyna was the Director of Client Services at Zion & Zion, where they were responsible for managing client communications, developing and managing multi-channel campaigns, and resolving conflicts. Before that, they worked as a Senior Account Supervisor at Zion & Zion.

Before joining Zion & Zion, Reyna worked at LaneTerralever as a Senior Account Manager, leading integrated marketing teams and delivering GTM strategy, brand strategy, lead-gen campaigns, web design and development, and media management. Reyna had a diverse portfolio of clients from various industries and managed client communications, campaign delivery, and budget and scope management.

Reyna also gained experience as an Account Manager at LaneTerralever and PIXA, where they served as the primary point of contact for clients on strategy and account management. Reyna developed and executed cross-channel marketing campaigns for clients in the nonprofit and B2B sectors.

Furthermore, Reyna worked as an Institutional and Policy Design Fellow at Arizona State University and as a Business Development Strategist and Strategy Specialist at Ethology. Reyna also worked as a Brand Ambassador at ONEHOPE Wine LLC and as a Marketing Intern at Rhino Internet Solutions.

Overall, Reyna Olvey's work experience showcases their expertise in client strategy, marketing management, cross-channel campaign execution, and team leadership.

Reyna Olvey holds a Master of Public Policy degree and a Bachelor of Arts degree in English Literature, both from Arizona State University. Additionally, they have obtained various certifications, including Google Analytics 4 Platform Foundations & Intermediate Training from Bounteous in September 2022, U The Leader from U & Improved in August 2021, Yoga Instructor Certification 200 Hours from Yoga Alliance in October 2015, and Rescue Diver from PADI in June 2015.