Burcu Esmer

Burcu Esmer is an experienced online marketing professional with a strong focus on performance marketing. Currently serving as Online Marketing Manager at ZOEVA GmbH since November 2020, Burcu has effectively developed and implemented strategies that have significantly increased sales through campaign optimization and a robust SEM strategy. With a solid background that includes roles as Performance Marketing Manager and Performance Marketing Coordinator at ZOEVA, Burcu has demonstrated expertise in social media targeting and managing both internal and external stakeholders. Previous experience includes a working student position in marketing at VivaNeo Gruppe and risk assurance solutions at PwC Deutschland. Burcu holds a Master of Science in New Media Marketing from Darmstadt University of Applied Sciences and a Bachelor of Science in Marketing & Management from Goethe University.