Sarina Carletta

Sarina Carletta is an experienced event manager currently employed at Zürich Tourismus since November 2014, where responsibilities include creating BTL concepts, researching new event formats, and managing BTL campaigns with project execution abroad. Previously, Sarina served as Manager of Collaborations and Events, overseeing cross-departmental event projects and leading the annual event planning for "Zurich meets your City." Before Zürich Tourismus, Sarina worked in marketing roles at Swisscom and GLOBUS, where responsibilities involved planning customer seminars and coordinating large customer events. Sarina began their career at Gemeinde Hombrechtikon in the tax office, managing tax registers and related legal matters. Sarina holds a Bachelor of Science in Communication from HWZ University of Applied Sciences in Business Administration Zurich, completed in 2014.