Diego Rovira y Zaragoza

Diego Rovira y Zaragoza is an experienced marketing and consumer insights professional with a strong background in research and analytics. Currently serving as a Consumer Insights Manager at Zynga since February 2023, Diego previously held roles at Meta as the Marketing, Consumer & UX Research Lead and at Facebook as a Marketing Science Partner and Associate, focusing on gaming and advertising analytics across North America and Europe. Prior to these positions, Diego gained expertise in market intelligence and strategy at Telefônica Vivo, IBM, and Credigy, complemented by a robust educational foundation with an MBA from FIA Business School and a Bachelor's degree from Universidade Presbiteriana Mackenzie.